Two new articles published today in ComputerWeekly.com and CBR continue to highlight the need for licensing and software entitlement management for monetizing the Internet of Things #IoT:
- IoT device makers stand to lose out on software licensing revenues, warns Gartner
- Money-making IoT causes surge in first-time software vendors
Both articles point to Gartner’s research that states, “By 2020 a failure to put in place an LEM (licensing and entitlement management) system will result in a 20% drop in potential revenue generated from software for device manufacturers connecting to the IoT.”
Steve Schmidt, VP of Corporate Development at Flexera told CBR: “Hardware manufacturers increasingly have little choice but to move away from inactive objects and transform their products into Internet-connected, software driven intelligent devices.”
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Flexera recently held a License and Entitlement Management – Using Internet of Things to Create Opportunity webinar featuring Gartner which is available on-demand. The webinar covered the following topics:
- The trends that are shaping the Internet of Things
- The shift from a hardware only company to software plus services
- What you need to know in order to protect your intellectual property
- Should you build or buy a license and entitlement management solution?
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Internet of Things monetization use cases and success stories
Speakers:
Laurie Wurster, Gartner Research Director
Randy Littleson, Sr. VP of Marketing, Flexera
Revenera FlexNet Operations enables you to monetize software effectively and manage compliance and customer growth. It manages the dynamic nature of software entitlements to support all monetization models—from more traditional perpetual models to flexible subscription and pay-per-use models.
