By: John Emmitt
Another October has come and gone and so another IAITAM Conference has passed. As with previous years, the IAITAM organization put on a very well run and well attended event, with attendance rising over last year—an especially impressive feat given the extensive travel budget cuts many organizations have experienced. This year we were harmonizing in Nashville, Tennessee, a city I had not been to before. Lots of southern bar-b-que and live country music!
We had many good conversations in the exhibit hall and in between sessions, with a significant amount of interest in Oracle license management and optimization solutions. Coincidentally, Flexera Software’s FlexNet Manager for Oracle solution has recently been verified by Oracle License Management Services (LMS) as being “detailed and accurate” in reporting Oracle database installations and usage.
As a result of the April 2010 acquisition of ManageSoft by Flexera Software, we ended up having two speakers at this year’s event—
- Steve Mullins presented Facing the Challenge of Software License Audits, and
- Alan Swahn spoke about The Business Value of Next Generation Software Asset Management
All sessions, including ours, were well attended. We were all impressed with the number of Software Asset Management (SAM) sessions at this ITAM conference. With industry analysts reporting that software vendor audits are up from 200 to 300% over a year ago, audit preparation was a hot topic and elicited quite a few questions and comments in Steve's session.
Next generation software asset management is all about optimizing your license management process to reduce costs and risk--another area of interest for many people attending the conference. A number of people in Alan's session were surprised to hear about the automation capabilities available in next generation software asset management tools- particularly for handling purchase order SKUs and Product Use Rights to optimize your license position.
There was also a big presence at the conference of folks, including our own Steve Mullins, working on SAM standards. The ISO 19770-3 entitlement tag standard working group had a meeting 2 days before the conference started.
All in all, it was a very worthwhile trip to Nashville, and not just because of the bar-b-que! Let us know what you found to be the most valuable sessions at this year’s event.